On 11^th of October 2022, at the Biltmore Hotel in Tbilisi, Georgia, took place an official opening ceremony of Techpro DC office, one of the largest general IT distributors in the Caucasus and Central Asia. Many different Georgian Partners and Vendor representatives participated in the opening event.

“This approach has become part of our strategy to expand our presence in the regional markets and develop business relationships with local technology partners. Techpro DC partners in Georgia will be interested in the range of products presented in our portfolio, designed for both corporate deliveries and the retail channel,” said Nigar Hasanova, Director of Techpro DC in her welcome speech.

The official part of the event continued with a speech by Ruslan Aniskin, Techpro DC Territorial Manager, who introduced the audience to the capabilities and competencies that the regional Value Added IT Distributor currently has. “Georgia is a country that is distinguished by its developed financial system, favorable business environment, and is also actively working in the field of digitalization of the economy. As we enter into the Georgian market, we are ready to provide our partners in this country with our knowledge, services, logistics and infrastructure for successful joint work. Vendors, which are long-term partners of Techpro DC, are actively developing their activities in the countries of the region, so the emergence of another strong distribution channel in Georgia will have a positive impact on the market dynamics,” R. Aniskin emphasized.

The series of presentations of vendors continued by the speech of EATON representative, Kerim Chelik. Techpro DC product portfolio includes all EATON solutions, which include single and three-phase uninterruptible power supplies, load sharing modules, power management systems, racks and enclosures, and a wide range of surge protectors.

Artem Zybin, Lenovo Technical Specialist spoke about the innovations that this world-known vendor provides today for building modern data centers. Specifically, Lenovo was noted to have the lowest total cost of ownership with X86 systems delivering up to 31% SAP HANA cost savings over three years. The company is the fastest growing supplier of TOP 500 high-performance computers in the world and ranks first in terms of the number of fastest systems. The speaker also noted that the opening of a Lenovo plant in Hungary this year, which manufactures servers, storage systems and high-performance workstations, will have a positive impact on the timing of shipment and delivery of equipment ordered by partners.

The speech of Mansur Seyidzadeh, Fortinet's Regional Channel Manager, began with the presentation of the team based in Baku, Azerbaijan. M. Seyidzadeh and Fortinet Regional Consultant Systems Engineer Yashar Mammadov said that Fortinet develops and sells both hardware solutions and a wide range of interconnected software products and services to improve the efficiency and speed of response to known and unknown threats. A special place in the portfolio of this vendor is occupied by the Fortinet Security Fabric platform, which runs based on a single, constantly updated FortiOS operating system and management system that provides wide visibility, convenient integration and interaction between the most important elements of the security system, as well as detailed control and automation.

The official part of the event ended with a speech by Alexander Tvaradze, manager of Fudo Security for business development in Azerbaijan, Georgia and Turkey. During this presentation, special attention was paid to the highest level of security of the Fudo PAM solution through improved security features of the IT infrastructure that supports the principles of Zero Trust. “We continue to monitor attacks aimed at critical infrastructure and organizations around the world,” said A. Tvaradze. “Abuse of private access and hacked accounts continue to be the most pressing security issues. Therefore, it is imperative that IT leaders continue to implement the principles of zero trust in network security.”

The show program and dinner organized on the same evening allowed the guests of the event to establish closer contacts and exchange views on the presented products and solutions. The next day, dinner at the restaurant was held in a more informal and friendly atmosphere, concluded with a group photo.